Armanko Studio is an Atlanta product photography studio producing advertising-quality visual assets for brands running ecommerce campaigns, product catalogs, and commercial productions.
Studio photography campaign for a vendor partner of Roche Bobois, the French luxury furniture brand with over 250 showrooms worldwide. The project covered a full range of furniture pieces across multiple configurations and finishes, produced in-studio to the brand's visual standards. Photographing oversized luxury furniture at advertising quality requires a large-format studio with controlled lighting infrastructure, sufficient space to position professional lighting at the distances large pieces demand, and bay access to move product in without risk of damage. Lacquered surfaces and mixed upholstery textures within the same piece require separate lighting treatments to render finish accuracy and surface detail simultaneously. Each configuration was art directed and delivered as a production-ready asset meeting the brand's global visual standards.
Over the past several years we have been working with MSI Surfaces, North America's largest flooring and surfaces distributor, producing imagery across multiple retail display unit categories and product lines for catalog, advertising, and digital marketing use. The project scope spans hardwood, luxury vinyl, hybrid rigid core, natural stone veneer, tile, acoustic wood panel, sink display units, and product catalog documentation. Large display units require studio setups with lighting infrastructure capable of illuminating the full height and depth of each unit while preserving the natural highlights, shadows, and surface detail that define how each material reads on camera. Color accuracy across wood grain, textured stone, matte tile, and finished metal across a project of this scope demands controlled conditions maintained consistently from the first unit to the last.
A full product line campaign for Keith and James, the Atlanta-founded luxury hat brand carried at Neiman Marcus with a flagship on Rodeo Drive in Beverly Hills. Produced in-studio for advertising, website, and print catalog deployment. The motion component captures hats in free fall using high-end Profoto strobes at durations reaching 1/20,000 of a second, freezing each piece mid-air with enough precision to render felt texture and brim detail at full resolution. Sets were hand-painted to create deliberate color harmony between the environment and each hat. The colorway component photographs each style against a precisely matched background, a tone-on-tone approach that documents the full product line with a consistent visual language across every colorway.
Over several years of collaboration with Hera Lighting, a German-engineered LED lighting manufacturer with over 85 years of history whose products are used by the majority of the top 100 retailers in North America, Armanko Studio developed and executed a complete catalog photography program for their product line. The visual direction did not exist when the project began. Armanko Studio developed the complete creative concept from the ground up, including surface selection, lighting approach, cable styling, and the consistent visual framework that runs across the entire library. Dark reflective surfaces were chosen over white backgrounds to give a predominantly white product line the contrast and depth it needed to stand out in catalog and marketing use. The product range spans precision components with metallic and glass surfaces to large-scale display units, each requiring its own approach. Macro lenses, polarized lighting, and specialized techniques were applied across hundreds of products to maintain sharp definition, manage reflections, and hold consistency in angle, position, and lighting throughout.
Styled advertising photography for WinCup, an Atlanta-headquartered foodservice manufacturer and the producer of phade, the world's first marine biodegradable, home compostable drinking straw and cup recognized by Fast Company and the National Restaurant Association. The campaign covers multiple production cycles across website, catalog, retail, and marketing deployment, distributed to retailers and used across the brand's own marketing channels. Each set was built and styled in-studio around two distinct creative directions. Warm natural wood surfaces with organic food and beverage props establish one visual identity. Hand-painted surfaces in colors chosen to complement the product's bold graphic branding establish the other. Props, food styling, and set construction were sourced and executed by Armanko Studio, with the creative direction developed in-house to position the product in a context that communicates both lifestyle appeal and brand identity across multiple retail and marketing touchpoints.
A full advertising campaign for Fieldale Farms, one of the largest independent poultry producers in the world and a Georgia family-owned company since 1972. Fieldale is the producer of Springer Mountain Farms, the first poultry brand in the world to receive American Humane Certification and a pioneer in antibiotic-free chicken production. The campaign covers prepared food advertising imagery, raw packaged product photography, and retail packaging across the Springer Mountain Farms product line, produced in-studio for website, catalog, retail, and marketing deployment.
Sets were built and styled around two distinct visual directions, warm dark surfaces for a rich appetite-driven aesthetic and bright white surfaces for a clean retail-ready presentation. Food styling, prop sourcing, and set construction were handled in-studio, with the creative direction developed to position each product category appropriately for both consumer advertising and retail trade use.
A full product line campaign for Levinson, a leather goods brand producing handcrafted buffalo leather bags and accessories. The campaign covers studio product photography and on-location lifestyle imagery, produced for website and marketing deployment. Studio work was shot against color backgrounds selected to complement each bag's leather tone, a deliberate creative decision that gives the imagery a modern visual identity and separates it from the white background approach common across the category.
Achieving accurate color rendition and surface texture across full-grain leather required precise lighting control and careful preparation of each piece. Bags were shaped and propped to present their true form on camera, preserving the structure and silhouette that define each product's character. Multiple angles of each piece were captured with consistent lighting and positioning maintained throughout the production. The lifestyle component was photographed on location at Lake Lanier, Georgia's largest lake located 45 minutes north of Atlanta, using natural light across multiple locations along the shoreline with multiple models across the full product range.
A product and lifestyle campaign for JCR Sales, a Georgia-based manufacturer of premium golf bags featuring patented technology including a clear smartphone pocket that allows on-course GPS access without removing the device. The campaign covers studio product photography and on-course lifestyle imagery, produced for ecommerce, retail, and marketing deployment. Studio work includes full product shots and detailed feature photography documenting the organizational system, pocket structure, divider configuration, and material quality across the product line. Feature-level detail photography at this scale requires precise macro technique to render fabric texture, hardware finish, and functional elements with the accuracy a premium product demands, for ecommerce and catalog deployment. The lifestyle component was photographed on location at Dunwoody Country Club in Georgia with multiple models directed across a range of on-course scenarios, producing advertising imagery for brand and retail channel use.
Over several years of collaboration with Bradley, an Atlanta-based luxury furnishings company producing artisan-crafted, American-made furniture sold through major design centers and design trade professionals worldwide, Armanko Studio has produced photography across multiple production sessions at the brand's warehouse and showroom at the Atlanta Decorative Arts Center in Buckhead. The product line spans dining tables, credenzas, lounge chairs, accent furniture, and occasional pieces across a range of materials including natural oak, walnut, cane, upholstered forms, and stone surfaces, each produced to order with customizable finishes. For clients with large-scale or custom furniture that cannot be transported to a studio, Armanko Studio travels to the client's location with full production equipment, delivering the same lighting precision and image quality achievable in a controlled studio environment.
Commercial apparel photography requires a production infrastructure that goes beyond the camera. Armanko Studio operates a dedicated pool studio with professional changing facilities, makeup stations, and on-set coordination for models, hairstylists, and makeup artists. Every element of the production environment is built to support full-day campaign shoots across multiple looks, colorways, and wardrobe changes without losing time or consistency between setups. Color accuracy is the primary technical challenge in apparel photography. Fabric colors that are misrepresented in catalog or ecommerce imagery directly affect returns and brand perception. Commercial-grade studio lighting calibrated for textile rendering ensures that each garment reads true to its actual color across the full product range, from shoot to final delivery. Consistent lighting setups across multiple looks allow the full line to read as a unified campaign rather than a collection of individual shots.
